As a small business or manufacturer, you know how hard it is to make a sale, make the product to the customers spec and then you get it delivered…

- Image by uccemebug via Flickr
Only the delivery aspect is what your customer will recall, as it’s the main interaction with you after they have bought their product. Even though the delivery part of your service may be outsourced, customers may have a negative perception of your business.
The reasons that they may have a negative perception is the ‘scrimping’ that goes on with finding a same day courier to deliver your goods. It’s not all about saving money but cost is generally the first thing our customers ask about. Are you the cheapest at what you do? No? neither are we – we offer incredible value for money because you know by booking our same day courier services your item will actually be delivered by our team of professional drivers, it will not be transhipped, it will not be sent on a 500 mile journey to then start it’s journey to your customer and it will be delivered by people who care. No, we don’t load our vehicles like the bloke in the picture.
Does that really make a difference? yes, it does. If the delivery isn’t done correctly, you may find yourself paying for a re-delivery. If your same day courier has packaged another 15 items onto their vehicle your goods may not get to their destination in one piece. More importantly, if the goods are co-loaded they need to go with compatible items, a strong smelling item shouldn’t be packaged with porous goods. If your courier is giving you a cheap price because ‘he is going that way already’ then your items will be co-loaded.
So imagine your customer, sitting home all day wondering when their driver is going to turn up with their goods. They ring you, you ring the courier and the courier says “between one and five pm”. They picked up the goods from you that morning and you know yourself that the journey is just 90 minutes away, so why are they taking so long? You pass the message onto your customer and at 5pm the item still has yet to arrive. Your customer is stewing and has probably been on the phone a few more times, each time more upset… where are their goods? what time will they get here?
The item is finally delivered at 6pm. Just one hour late but your customer is unhappy and unlikely to buy from you again. Why? because the small saving you made in getting your goods delivered equated into a big hassle for the person receiving it.
You can avoid it. You can keep your customer happy with the delivery experience also.
Sarah
Same day couriers in Essex, delivering nationally.
Related posts:
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=ec98e680-5f65-47f5-80b3-85d5c3dfd917)



{ 2 comments }
Just wanted to say HI. I found your blog a few days ago on Technorati and have been reading it over the past few days.
Same Day & Next day Couriers, Essex » Blog Archive » Same day couriers – the frontline of your company great article thank you.